What Is Trey Thinking?

In reporting on the campaigns of Trey Grayson and Rand Paul I have tried to focus on the smart moves and the dumb moves in their strategies.  I have tried to leave most of the discussion of issues, principles etc. to the candidates.

So in following the campaigns from time to time I run across something which makes me scratch my head.  This was one of those things.

The Grayson campaign has paid for advertising on a national blog service which has to cost them some serious money.  The problem with this is that these blogs don't reach very many Kentucky GOP voters, and without the national name ID that Rand Paul enjoys due to his father's network of supporters, Grayson isn't likely to attract much in the way of contributions by this strategy either.

Money will become a precious thing in the last weeks of the campaign.  Spending it now in this fashion causes me to ask: What is Trey Thinking?

And along the way let me put in this plug for myself.  There are some very highly read blogs in Kentucky on both the left and the right.  We reach thousands upon thousands of Kentuckians every week.  Why would candidates not advertise inside Kentucky?  I'd say they'd get considerably more bang for their buck.

Comments

[Bernie Kunkel]

Marcus, please refrain from letting the Grayson camp know that they are wasting their campaign dollars until after the primary.

[Jesse]

Yeah , not too bright. Are we sure we want someone like this being sent to the abyss that is DC to fight for Kentuckians??

yikes.

[Tim]

Marc,
These advertisements are generally targeted to the specific recipient based upon their search and internet profiles collected by Google and others. The campaign would not have to pay for national distribution.

[Tony]

I too have seen the Trey adds on news/political sites all over the place but you don't think the sites are only putting the Trey adds up when someone with a KY IP address visits them?